He mānuka pepeha me te taupānga pepeha
The Facebook Pepeha Challenge is the second initiative to promote te reo Maori.
Te Māngai Pāho has commissioned the Hahana team to make a series of eight videos that explain pepeha and show a range of people learning or reciting their respective pepeha. They then challenge a range of people to share their pepeha. The series of videos aim to encourage Māori and non-Māori to participate in the pepeha challenge
To complement this initiative, Te Māngai Pāho has commissioned Kiwa Digital to build a Pepeha App. The simple yet elegant app is a tool to help te reo Māori learners construct a pepeha, assist with pronunciation and help them publish when they are confident to share.
Television celebrity Oriini Kaipara (Tūhoe, Ngāti Awa, Ngāti Tūwharetoa) voiced the Pepeha App. Key influencers will be engaged to promote #1miriona and the Pepeha Challenge in a variety of ways including on all social media platforms.